This video answers the fifth evaluation question which is:
“How did you attract/address your audience?”
Here is my script for this video:
To address my audience is used my target audience survey and interview to gain knowledge of what they look for in a horror film.
As you can see from this screen shot of my target audience survey, horror is the most popular genre of film. As a result, this made it easy to decide on what genre I was going to be doing for my final film.
The weapon of choice, chosen by my target audience, for an antagonist in a horror was a knife and in my finished article I used a razor blade to make that connection with what my target audience preferred to see.
I intended on making the scenes where the razor is being used as creepy and uncomfortable as possible for my audience, by including blood seeping from cuts in my character’s face, and his reaction being completely natural and unchanged from when he began shaving.
I took inspiration from “The Nightmare on Elm Street” and this scene in particular.